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Digital Marketing and Branding

for Authors
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Hey Authors! Are you ready to kickstart your book marketing?

Do you want to connect with readers and build a following but feel overwhelmed by it all? Are you tired of hearing different information on book marketing, just want to understand what the right path is for you and stop wasting time wondering if you’re doing it right? I’m here to help!

Hi, I’m Danielle.

I help authors just like you GET VISIBLE online and build their author platform. 

According to Ingram Spark, the largest book distributor and wholesaler in the United States, the #1 reason why readers buy a book is because they KNOW the author. This doesn’t mean that readers know the author personally, but instead it means they have heard them speak at an event, or they ran across their blog post, or they discovered them on social media etc. I’ve taken everything I’ve learned from working  as a marketing specialist in the publishing industry and applied it to my clients to help them become visible online, create a sustainable author platform, and build real connections with readers so they can sell more books.

My three step process helps authors start their marketing without confusion or getting overwhelmed. 

#1 discover your ideal readers

First, I’ll help you identify your ideal reader and narrow down your niche so you can build an author brand that appeals to your ideal readers. You’ll learn how to use your strengths to your advantage and where to best show up online in order to reach your ideal readers.

#2 Content Creation

You’ll learn how to create SEO friendly content that entices your ideal readers and drives more traffic to your site. I will work with you to batch your content so you can be consistent and won’t feel overwhelmed, burnt out, or stuck at the last minute wondering what to post. 

#3 Outreach 

Wouldn’t it be amazing if your fans did most of the marketing FOR YOU? Once you have your content solidified, we will focus on outreach so you can begin getting your ideal readers, bloggers, influencers, librarians and more promoting you!  

Don’t just gain a following, gain real Fans!

Get access to my resource library full of tutorials and guides to help you succeed!

I’ll take you step-by-step from what your social media posts should look like to creating a professional author website. I will provide you with helpful checklists, email templates and video guides. You’ll learn how to present yourself online in a way that is not sleazy or salesy but instead allows you to make REAL connections with followers and turn them into FANS.

What my clients say about me:

Danielle was a great resource to talk to, she listened to my concerns and needs and had thoughtful advice on how to grow my author brand to put myself in a good position before launching my book. She suggested many avenues for proactive measures to reach out to potential readers in my genre. I felt like she was experienced and knowledgeable, straight and to the point. Because of her suggestions I am pivoting my strategies to rely on my strengths and I would be glad to have her on my side when it comes time to plan a self-published endeavor.

Sean Carroll

Author, @buffalosean, realityaheadofschedule.wordpress.com

Danielle is a core resource for my business. She provided excellent social media guidance and then worked with me to ensure that we deliver what we planned. Her social media expertise is enhanced by her creativity, responsiveness, and positive attitude.  

bonniedavisconsulting.com

Bonnie J. Davis

Author/Consultant, bonniedavisconsulting.com

Danielle clearly has deep knowledge about effective approaches to book marketing. However, what makes her special goes beyond her ability to help you understand what you need to do: Danielle is a supportive collaborator in the book marketing process who empowers you to feel enthusiastic, hopeful, and capable on your journey. 

Richard Payne

Author, agendamusica.com

Who This Is For:

  • An author who knows they need to market themselves and their book but are not sure where to start.
  • An author who has a glass half full attitude.
  • An author who is proactive and willing to implement the strategies I provide. 
  • An author who is ready and willing to make AUTHENTIC connections with their ideal readers.

Who This Is Not For: 

  • An author who is looking for a publicist to do the marketing for them.
  • An author who doesn’t have basic knowledge of social media or how the internet works.
  • An author who is not willing to put themselves out there online
  • An author who is not willing to become more internet savvy
  • An author with a glass half empty attitude.
  • An author who is expecting massive book sales right away without taking the actions and the time required to lay the ground work.

 

What are you waiting for? Are you ready to be successful?

Successful authors are eager to find their ideal readers and convert them into loyal fans, they’re unafraid to put themselves out there and prioritize their book promotions.

We live in  an amazing age where traditionally-published and self-published authors alike have the opportunity to market themselves online. YOU can control the messaging and YOU can build a brand that you love. Take advantage of this incredible opportunity and be someone readers can connect and engage with. Once readers feel that they know you, they will grow to love you and they will become your loyal fans who not only buy your first book, but EVERY book you publish.

Danielle was always friendly and enthusiastic. I was always pleasantly surprised by how much preparation she had done.I have read many books about online marketing for self-published authors, but her insights were so much more valuable and specific for me and my niche. Danielle gave me a lot of material to study after each session. This material is very useful as I can review it at a later time as often as I wish. A few days ago, I started to put some of her advice into practice. Very quickly, sales of my books increased and the number of followers that I have on Instagram increased too.

James Stevenson

Author , @premierpotentialpublishig, premierpotentialpublishing.com

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